The Supima association was founded to promote and improve American Pima. Today, the brand is synonymous with the best in cotton products, including luxury bedding. Advantages of Supima cotton sheets include:
- - Strength - The fiber is 45% stronger than standard cottons. Even bedding without an especially high thread count are durable, attractive and comfortable.
- - Quality - The extra-long length of the Supima cotton means it's soft and lustrous. Pilling is minimal with this textile. Sheets and bedding made from Supima can last for years, becoming softer and more comfortable with each wash.
- - Vibrancy - Supima is more absorbent than other types of cotton. This translates into vibrantly colored products that don't fade with use.
- - American Made - Sheets and other linens with the Supima trademark are made from American Pima cotton grown exclusively in the U.S.